Privacy Policy

Effective Date: July 31, 2026

1. Introduction

Secret Ink Tattoo Studio (“Secret Ink Tattoo Studio,” “we,” “our,” or “us”) is committed to protecting the privacy of our clients, prospective clients, and visitors to our website. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit our website, submit an inquiry, or use our services.

By using our website, you agree to the collection and use of information in accordance with this Privacy Policy.

 

2. Information We Collect

When you interact with our website or contact us, we may collect the following information:

Personal Information

  • First Name

  • Last Name

  • Email Address

  • Phone Number

  • Preferred Appointment Date

  • Instagram Username (if provided)

  • Tattoo Idea or Description

  • Preferred Tattoo Placement

  • Tattoo Style Selection

  • Reference Images or Photos

  • Any additional information you include in your message

Booking Information

Appointments made through Square Appointments may require additional information necessary to schedule your appointment and process your booking.

Payment Information

We do not collect or store your credit card or payment information directly.

Payments and deposits are securely processed through Square. Your payment information is handled according to Square’s Privacy Policy and security standards.

Automatically Collected Information

When you visit our website, certain technical information may be collected automatically, including:

  • IP Address

  • Browser Type

  • Device Information

  • Operating System

  • Pages Visited

  • Time Spent on the Website

  • Referral Sources

  • Website Usage Statistics

  • Cookie Data

 

3. How We Use Your Information

We use your information to:

  • Respond to inquiries.

  • Schedule and manage appointments.

  • Contact you regarding your appointment.

  • Send appointment reminders.

  • Send SMS messages related to appointments or promotions.

  • Review tattoo ideas before consultations.

  • Improve our website and customer experience.

  • Analyze website traffic and visitor behavior.

  • Protect against fraud and unauthorized activity.

  • Comply with applicable legal obligations.

 

4. SMS Communications

By providing your phone number, you consent to receive text messages related to:

  • Appointment confirmations

  • Appointment reminders

  • Booking updates

  • Promotional offers and studio announcements

Message frequency may vary. Standard message and data rates may apply.

You may opt out of promotional SMS communications at any time by contacting us directly.

 

5. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

  • Improve website functionality

  • Remember user preferences

  • Analyze website traffic

  • Measure advertising performance

  • Improve marketing campaigns

These technologies may include services provided by:

  • Google Analytics

  • Google Ads

  • Meta (Facebook Pixel)

  • Microsoft Clarity

You can disable cookies through your browser settings; however, doing so may affect certain website features.

 

6. Third-Party Services

We use trusted third-party providers to operate our business and website, including:

  • Square Appointments (appointment scheduling)

  • Square (payment processing)

  • Google Analytics

  • Google Maps

  • Google Ads

  • Meta/Facebook Pixel

  • Microsoft Clarity

  • Instagram embedded content

  • YouTube embedded videos

These providers may collect information according to their own privacy policies.

 

7. How We Share Information

We do not sell, rent, or trade your personal information.

Your information may only be shared with:

  • Square for appointment scheduling and payment processing.

  • Service providers that help us operate our website.

  • Government authorities when required by law.

 

8. Data Retention

We retain your personal information only for as long as necessary to:

  • Provide requested services.

  • Maintain appointment records.

  • Comply with legal obligations.

  • Resolve disputes.

  • Enforce our agreements.

When your information is no longer required, it will be securely deleted or anonymized.

 

9. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Although we strive to protect your information, no method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

 

10. Children’s Privacy

Secret Ink Tattoo Studio does not knowingly collect personal information from children under the age of 18.

Tattoo services are provided only to adults or to minors when permitted by applicable law and accompanied by the required parental or legal guardian consent.

If we become aware that personal information has been collected from a child without appropriate authorization, we will promptly delete that information.

 

11. Your Privacy Rights

Depending on your location and applicable laws, you may have the right to:

  • Request access to your personal information.

  • Request correction of inaccurate information.

  • Request deletion of your personal information.

  • Request information about how your data is used.

  • Withdraw consent where processing is based on consent.

  • Object to certain types of data processing.

To exercise any of these rights, please contact us using the information provided below.

 

12. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including the right to:

  • Know what personal information we collect.

  • Request deletion of your personal information.

  • Request correction of inaccurate information.

  • Request access to the information we have collected.

  • Know whether your information has been shared.

  • Not be discriminated against for exercising your privacy rights.

Secret Ink Tattoo Studio does not sell or share personal information for monetary compensation.

California residents may submit privacy requests using the contact information below.

 

13. Requesting Deletion of Your Information

If you would like us to delete the personal information we have collected about you, please email us at:

info@secretinktattoostudio.com

Please include enough information for us to verify your identity and locate your records.

We will respond to verified requests within the time required by applicable law.

Certain information may be retained if required by law or for legitimate business purposes.

 

14. Copyright Notice

Secret Ink Tattoo Studio respects intellectual property rights and makes every reasonable effort to ensure that the images, videos, and other media displayed on our website are used lawfully.

If you believe that any image, video, artwork, or other content appearing on our website infringes your copyright or other intellectual property rights, please contact us at info@secretinktattoostudio.com with sufficient information identifying the material and your ownership rights.

Upon receiving a valid notice, we will promptly review the request and, where appropriate, remove the content as soon as reasonably possible.

 

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technology, or legal requirements.

The updated version will be posted on this page with a revised Effective Date.

We encourage you to review this Privacy Policy periodically.

 

16. Contact Us

If you have any questions regarding this Privacy Policy or would like to exercise your privacy rights, please contact us:

Secret Ink Tattoo Studio

Address:
5555 Golden Gate Pkwy, Suite 117
Naples, FL 34116
United States

Email:
info@secretinktattoostudio.com

Phone:
+1 (239) 383-0509